Douyin,
Record the Beautiful Moments of Life.
Douyin is China's leading short-video platform, launched by ByteDance in 2016. With its mission to “Record the Beautiful Moments of Life,” Douyin empowers hundreds of millions of users to create, share, and discover vertical short-form videos set to music — sparking trends and shaping China's digital culture.
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What makes it special
Built for the Creator Generation
Short Videos
Create and watch 15-second to 3-minute vertical videos set to trending music and sounds.
Live Streaming
Go live to millions of viewers in real time — for entertainment, shopping, or just hanging out.
Music & Sound
Massive library of licensed tracks and original sounds that power viral challenges and trends.
Viral Challenges
Jump in on trending hashtag challenges — the engine behind Douyin's explosive viral culture.
In-App Shopping
Seamlessly browse and purchase products directly from videos and live streams without leaving the app.
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